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San Francisco Tours

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Recommendations

Iconic San Francisco Urban Hiking Tour
5.0 (10)

Iconic San Francisco Urban Hiking Tour

See epic views of the iconic sites of San Francisco’s northern neighborhoods in this 5-mile small-group, locally-led urban hike that takes you from city sidewalks...

3 hours • Free Cancellation
3 hours • Free Cancellation
3 hours • Free Cancellation
5.0 (10)
from
$49
San Francisco Urban Hike: Castro and Twin Peaks
4.9 (70)

San Francisco Urban Hike: Castro and Twin Peaks

Take a walking tour to the next level! Embark on a 3-hour urban hike through San Francisco to experience the city’s streets and trails. Tackle...

3 hours • Free Cancellation
3 hours • Free Cancellation
3 hours • Free Cancellation
4.9 (70)
from
$54
Ghost Hunt in SF Chinatown with a Professional Investigator
4.8 (920)

Ghost Hunt in SF Chinatown with a Professional Investigator

Brave San Francisco’s dark and ghostly past on a real ghost hunt down historic alleys. You’ll use modern ghost hunting gear, including your own EMF...

1 hour 30 minutes • Free Cancellation
1 hour 30 minutes • Free Cancellation
1 hour 30 minutes • Free Cancellation
4.8 (920)
from
$55
San Francisco Private Walking Tour with a Local

San Francisco Private Walking Tour with a Local

Skip the standard sightseeing tour and discover San Francisco through the eyes of a local. With Lokafy, every tour is private, unscripted, and personalized to...

2 to 6 hours • Free Cancellation
2 to 6 hours • Free Cancellation
2 to 6 hours • Free Cancellation
from
$55
San Francisco Private Intro Tour with a Local – Custom & Flexible
5.0 (1)

San Francisco Private Intro Tour with a Local – Custom & Flexible

San Francisco is a city of striking contrasts, where waterfront history meets creative energy and diverse neighborhoods shape its identity. With your local host, you...

3 hours • Hotel pickup offered • Free Cancellation
3 hours • Hotel pickup offered • Free Cancellation
3 hours • Hotel pickup offered • Free Cancellation
5.0 (1)
from
$56.07
SF: Hop-on Hop-off Sightseeing Tour with Optional Sunset Tour
4.3 (4,043)

SF: Hop-on Hop-off Sightseeing Tour with Optional Sunset Tour

See San Francisco’s top sights the easy way with Big Bus Tours. We offer the most comprehensive tour with over 17 hop-on hop-off locations spanning...

2 hours • Free Cancellation
2 hours • Free Cancellation
2 hours • Free Cancellation
4.3 (4,043)
from
$56.10
San Francisco Highlights Private 3-Hour Driving Tour
4.4 (15)

San Francisco Highlights Private 3-Hour Driving Tour

World class private tour, completely controlled by you! Come see the best sights in San Francisco, at your leisure! Commentary by Gwen Mehta, a local...

2 to 4 hours • Hotel pickup offered • Free Cancellation
2 to 4 hours • Hotel pickup offered • Free Cancellation
2 to 4 hours • Hotel pickup offered • Free Cancellation
4.4 (15)
from
$58
San Francisco Chinatown and North Beach Highlights Walking Tour
Likely to Sell Out
Likely to Sell Out
5.0 (2)

San Francisco Chinatown and North Beach Highlights Walking Tour

Buckle up for a whirlwind adventure with our Top 10 San Francisco Highlights Tour! From the legendary Chinatown—bigger and tastier than you can imagine—to the...

3 hours • Free Cancellation
3 hours • Free Cancellation
3 hours • Free Cancellation
5.0 (2)
from
$59
San Francisco Grand City Tour
4.3 (573)

San Francisco Grand City Tour

Enjoy a four-hour guided tour of San Francisco. At each stop, you’ll have the chance to get off the bus and see the sights. Tour...

4 hours • Free Cancellation
4 hours • Free Cancellation
4 hours • Free Cancellation
4.3 (573)
from
$64.86
San Francisco Movie Sights City Tour
Likely to Sell Out
Likely to Sell Out
4.9 (1,281)

San Francisco Movie Sights City Tour

Experience the cinematic side to San Francisco on an interactive, family-friendly tour that includes clips from more than 55 movies and TV shows filmed in the picturesque city....

3 hours • Free Cancellation
3 hours • Free Cancellation
3 hours • Free Cancellation
4.9 (1,281)
from
$67
San Francisco Fire Engine Tour
Likely to Sell Out
Likely to Sell Out
4.9 (297)

San Francisco Fire Engine Tour

Looking for something different and exciting to do? Ride over the Golden Gate Bridge in a shiny red fire engine! San Francisco's fun and only,...

1 hour 30 minutes • Free Cancellation
1 hour 30 minutes • Free Cancellation
1 hour 30 minutes • Free Cancellation
4.9 (297)
from
$69
San Francisco Half-Day Highlights Tour
4.2 (24)

San Francisco Half-Day Highlights Tour

This half-day tour is designed to show you the very best of San Francisco in just a few hours—without feeling rushed. You'll stop at iconic...

4 hours • Free Cancellation
4 hours • Free Cancellation
4 hours • Free Cancellation
4.2 (24)
from
$69
1 Day Hop-On Hop-Off Tour Plus Night Tour
3.9 (19)

1 Day Hop-On Hop-Off Tour Plus Night Tour

1-Day PLUS Pass includes Hop On Hop Off City Tour (2 hour loop) + San Francisco Night Tour (1 hour) on one value ticket (BEST...

1 hour • Free Cancellation
1 hour • Free Cancellation
1 hour • Free Cancellation
3.9 (19)
from
$69.99
San Francisco Alcatraz App Guided Tour with Cruise and Jail House
Likely to Sell Out
Likely to Sell Out
4.0 (101)

San Francisco Alcatraz App Guided Tour with Cruise and Jail House

Embark on an exhilarating journey through history with our Alcatraz Highlights Tour! Step foot on the infamous island that once contained America's most notorious criminals...

1 to 2 hours • Free Cancellation
1 to 2 hours • Free Cancellation
1 to 2 hours • Free Cancellation
4.0 (101)
from
$76.49
Private San Francisco Custom City Tour - Lucky Tuk Tuk (max 6)
Likely to Sell Out
Likely to Sell Out
5.0 (83)

Private San Francisco Custom City Tour - Lucky Tuk Tuk (max 6)

See the San Francisco sights you want to see and see them at a pace that suits your group. Your friends and family can cover...

2 to 3 hours • Free Cancellation
2 to 3 hours • Free Cancellation
2 to 3 hours • Free Cancellation
5.0 (83)
from
$77
Private San Francisco City Tour by Open-Air Jeep (Max 6)
4.9 (108)

Private San Francisco City Tour by Open-Air Jeep (Max 6)

See the San Francisco sights you want to see in an open-air convertible Jeep, at a pace that suits your group. This 2-hour exploration includes...

2 hours • Free Cancellation
2 hours • Free Cancellation
2 hours • Free Cancellation
4.9 (108)
from
$77
Private San Francisco Sunset or Night Tour Lucky Tuk Tuk (max 6)
Likely to Sell Out
Likely to Sell Out
4.6 (10)

Private San Francisco Sunset or Night Tour Lucky Tuk Tuk (max 6)

What’s the best way to see San Francisco sparkle by night? Why, in a Tuk Tuk, of course! Don’t let the size of this adorable...

2 hours • Free Cancellation
2 hours • Free Cancellation
2 hours • Free Cancellation
4.6 (10)
from
$77
Private San Francisco Sunset Tour – Your Group Only (Max 6)
4.9 (10)

Private San Francisco Sunset Tour – Your Group Only (Max 6)

Enjoy a 2 hour tour in an open-top, convertible Jeep with your own personal tour guide. See San Francisco at night or book a sunset...

2 hours • Free Cancellation
2 hours • Free Cancellation
2 hours • Free Cancellation
4.9 (10)
from
$77
San Francisco Hop-On Hop-Off Open Top Bus Tour (Essential)
4.3 (168)

San Francisco Hop-On Hop-Off Open Top Bus Tour (Essential)

See the best of San Francisco with Hop on Hop off Bus Tours. Our open-top sightseeing tours will introduce you to all the city's must-see...

1 hour
1 hour
1 hour
4.3 (168)
from
$78
San Francisco Afternoon City Tour Small-Group Half-Day
4.6 (320)

San Francisco Afternoon City Tour Small-Group Half-Day

Enjoy a glimpse into the culture and diversity of San Francisco's many districts with a comprehensive panoramic tour of the city. See the contrast between...

3 hours 30 minutes • Free Cancellation
3 hours 30 minutes • Free Cancellation
3 hours 30 minutes • Free Cancellation
4.6 (320)
from
$79

Frequently Asked Questions

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Lowest Price Guarantee

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We guarantee the lowest price on all the tours available to book on our site. We'll refund the difference if you find the exact tour cheaper online until 48 hours before your tour starts.

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Gather your information

Locate your Cool San Francisco Booking Number and the proof of the lower price you found.

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We'll review your materials and get in touch as soon as possible.

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If everything checks out, we'll refund you the price difference.

Refund Terms & Conditions

The following conditions apply to all lowest price guarantee refund requests:

  • The lowest price guarantee is available to any customer who makes a qualifying purchase through our website. The qualifying purchase must be a minimum of US$20 (or equivalent).
  • The lowest price guarantee covers retail and prepaid rates available to the general public. This does not include discounts or promotions you may receive (or be eligible for) from third-party sites or organizations such as AAA or AARP or special offers made as part of a membership program, corporate discount, daily deal, group, or rewards program.
  • Cool San Francisco promotions cannot be combined with the lowest price guarantee.
  • If you find a lower retail or prepaid rate for the same tour, offered on the same date, time and priced in the same currency as your original purchase, on any other website between the time you book on Cool San Francisco and 48 hours before your trip starts, we will refund the difference.
  • The lowest price guarantee does not apply where a lower overall price is found by breaking down the purchased tour into one or more parts sold separately.
  • Cool San Francisco reserves the right to verify the lower price details. Examples of acceptable forms of verification include a web screenshot or a web address.
  • All refund decisions will be made at the sole discretion of Cool San Francisco.

Sorting, ranking, and search results

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Cool San Francisco wants to make your searches as relevant as possible. That's why we offer many ways to help you find the right experiences for you.

On some pages, you can select how to sort the results we display and also use filter options to see only those search results that meet your chosen preferences. You'll see explanations of what those sort options mean when you select them.

If you see a Badge of Excellence label, the award is based on average review ratings, share of bookings with a review, and number of bookings through Cool San Francisco over a 12-month period.

The importance of any one factor over any other in a sort order varies, and the balance is constantly being reviewed and adjusted. We're always updating our systems and testing new ways to refine and improve your results to make them as relevant as possible to meet your needs.

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