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San Francisco Tours

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4-Hour Painted Ladies and Haight-Ashbury GoCar Tour
Likely to Sell Out
Likely to Sell Out
4.9 (16)

4-Hour Painted Ladies and Haight-Ashbury GoCar Tour

See San Francisco’s Top Sights with the Extended GoCAR City Tour Upgrade your San Francisco city tour with this extended 3-hour adventure! In addition to...

4 hours • Free Cancellation
4.9 (16)
from
$269
Private Full-Day San Francisco City Tour + Muir Woods 7 hr, Max 6
5.0 (16)

Private Full-Day San Francisco City Tour + Muir Woods 7 hr, Max 6

Muir Woods in the morning and City Tour in the afternoon In the Morning: Start in Fisherman's Wharf then over the Golden Gate Bridge North...

7 hours • Free Cancellation
5.0 (16)
from
$169
Fisherman’s Wharf & Pier 39 Food Tour - Includes Full Meal, 3 hrs
5.0 (14)

Fisherman’s Wharf & Pier 39 Food Tour - Includes Full Meal, 3 hrs

Step into the heart of San Francisco's historic waterfront with our engaging walking tour. Wander through the city’s legendary wharfs, piers, and docks while uncovering...

3 hours • Free Cancellation
5.0 (14)
from
$115
San Francisco's Embarcadero: An Audio Tour on Climate Change
5.0 (11)

San Francisco's Embarcadero: An Audio Tour on Climate Change

Take in San Francisco's historic waterfront with a tale of its creation, and looming demise with this walking tour along the Embarcadero. • Find out...

90 to 120 minutes • Free Cancellation
5.0 (11)
from
$10
Private San Francisco Sunset Tour – Your Group Only (Max 6)
4.9 (10)

Private San Francisco Sunset Tour – Your Group Only (Max 6)

Enjoy a 2 hour tour in an open-top, convertible Jeep with your own personal tour guide. See San Francisco at night or book a sunset...

2 hours • Free Cancellation
4.9 (10)
from
$440
Iconic San Francisco Urban Hiking Tour
5.0 (10)

Iconic San Francisco Urban Hiking Tour

See epic views of the iconic sites of San Francisco’s northern neighborhoods in this 5-mile small-group, locally-led urban hike that takes you from city sidewalks...

3 hours • Free Cancellation
5.0 (10)
from
$49
Express San Francisco Layover Tour w Airport Pickup and Dropoff
5.0 (10)

Express San Francisco Layover Tour w Airport Pickup and Dropoff

Why Choose Our San Francisco Layover Tour? Maximize your layover with our exclusive San Francisco Express Tour, designed for those with limited time who want...

180 to 195 minutes • Free Cancellation
5.0 (10)
from
$289
Airplane San Francisco Sunset Flight Tour
4.9 (9)

Airplane San Francisco Sunset Flight Tour

Enjoy what it's like to fly over the San Francisco Bay during sunset. Witness the beautiful and spectacular scenery of the sun's red and orange...

30 to 40 minutes • Free Cancellation
4.9 (9)
from
$329
Food, History, and Resistance: A Self-Guided Audio Tour
5.0 (9)

Food, History, and Resistance: A Self-Guided Audio Tour

Explore San Francisco's historic Japantown at your own pace on this self-guided audio tour. Japanese-American local Kristin Eriko Posner will guide you through the neighborhood,...

50 to 60 minutes
5.0 (9)
from
$12
3-Hour Beyond the Bridge Buggy Tour to Sausalito
Likely to Sell Out
Likely to Sell Out
5.0 (8)

3-Hour Beyond the Bridge Buggy Tour to Sausalito

Take an Epic San Francisco Electric Car Tour to the Golden Gate Bridge, Sausalito & Beyond Hop into GoCAR’s EV Sport and explore San Francisco’s...

3 hours • Free Cancellation
5.0 (8)
from
$279
Private San Francisco City Tour + Alcatraz (Tickets Incl., Max 6)
5.0 (8)

Private San Francisco City Tour + Alcatraz (Tickets Incl., Max 6)

Our Alcatraz Ferry and Island Tour PLUS San Francisco Private Group City Tour offers an extraordinary day of discovery! Start your morning with a private...

4 to 5 hours
5.0 (8)
from
$130
Alcatraz plus Private San Francisco City Tour (max 6 with tix)
4.9 (7)

Alcatraz plus Private San Francisco City Tour (max 6 with tix)

Discover San Francisco’s hidden gems in a Tuk Tuk, then explore the infamous Alcatraz Island with this exclusive combo package! Max 6 guests, this private...

5 to 7 hours
4.9 (7)
from
$130
Private Tour to Monterey, Carmel, 17-Mile Drive, Pebble Beach
5.0 (7)

Private Tour to Monterey, Carmel, 17-Mile Drive, Pebble Beach

Enjoy stunning views of the Pacific on your way from San Francisco to Monterey. On the way there, we can pass by the Headquarters of...

11 hours • Hotel pickup offered • Free Cancellation
5.0 (7)
from
$1,199
4 Hours Tour Beyond the Golden Gate Bridge Marin Headlands and Sausalito
Likely to Sell Out
Likely to Sell Out
5.0 (6)

4 Hours Tour Beyond the Golden Gate Bridge Marin Headlands and Sausalito

Explore San Francisco with GoCAR’s Electric Vehicle Tour Discover San Francisco like never before in GoCAR’s GPS-guided EV Sport. Cruise through the scenic Presidio and...

4 hours • Free Cancellation
5.0 (6)
from
$339
San Francisco Private Car Tour: Instagram's Most Famous Spots
5.0 (6)

San Francisco Private Car Tour: Instagram's Most Famous Spots

If you are looking for some culture, delicious food and a ton of great photos, then this is the tour for you! The morning will...

8 to 10 hours • Hotel pickup offered • Free Cancellation
5.0 (6)
from
$583
San Francisco Instagram Walking Private Tour: Most Iconic Spots
5.0 (6)

San Francisco Instagram Walking Private Tour: Most Iconic Spots

Our San Francisco Walking Instagram Tour will take you to some of the most famous spots in San Francisco in one day by foot! If...

3 to 4 hours • Free Cancellation
5.0 (6)
from
$223
2hrs- Beyond the Bridge - Marin Headlands GoCar Tour
Likely to Sell Out
Likely to Sell Out
5.0 (5)

2hrs- Beyond the Bridge - Marin Headlands GoCar Tour

Discover the Ultimate San Francisco Adventure in a GoCAR EV Sport! Embark on a one-of-a-kind San Francisco tour as you drive north across the iconic...

2 hours • Free Cancellation
5.0 (5)
from
$219
Private San Francisco Holiday Lights Tour - Lucky Tuk Tuk (max 6)
5.0 (5)

Private San Francisco Holiday Lights Tour - Lucky Tuk Tuk (max 6)

What’s prettier than San Francisco by night? San Francisco during the holidays! Jump in a Tuk Tuk, enjoy some holiday cheer, don a fuzzy santa...

1 hour 30 minutes • Free Cancellation
5.0 (5)
from
$410
4-Day Tour in Zion, Bryce & Antelope Canyon, Las Vegas
4.8 (4)

4-Day Tour in Zion, Bryce & Antelope Canyon, Las Vegas

Embark on an unforgettable four-day adventure starting from San Francisco, with a scenic drive to Las Vegas on the first day. Explore the stunning landscapes...

4 days
4.8 (4)
from
$666
The ultimate San Francisco full day custom guided tour
Likely to Sell Out
Likely to Sell Out
5.0 (3)

The ultimate San Francisco full day custom guided tour

San Francisco Private Full-Day SUV Tour – Luxury, Landmarks, Hidden Gems & Custom Itinerary! ✨ Experience the ultimate private San Francisco day tour in a...

8 hours • Hotel pickup offered
5.0 (3)
from
$222

Frequently Asked Questions

These answers are based on answers previously given to Cool San Francisco customers' questions.

Recent tour reviews
Great mix of tasty food, food history, & picturesque views
New York City
Fisherman’s Wharf & Pier 39 Food Tour – Includes Full Meal, 3 hrs
P62ZNmollyc, Sep 2026
Great mix of tasty food, food history, & picturesque views
We had an excellent food tour with Dale who was very knowledgeable, funny, and a great guide! The tour itself was a great mix of tasty food, food history, picturesque views, and general San Francisco history as well. We've done several food tours in the past this was one of the best in terms of spacing the food stops out enough that you had enough time to enjoy what you were eating while also having sufficient time between stops to digest each tasty morsel. This tour is a great way to get an intro to San Francisco and its food scene. Highly recommend!
Read more
Great mix of tasty food, food history, & picturesque views
New York City
Fisherman’s Wharf & Pier 39 Food Tour – Includes Full Meal, 3 hrs
Molly_C, Sep 2026
Great mix of tasty food, food history, & picturesque views
We had an excellent food tour with Dale who was very knowledgeable, funny, and a great guide! The tour itself was a great mix of tasty food, food history, picturesque views, and general San Francisco history as well. We've done several food tours in the past this was one of the best in terms of spacing the food stops out enough that you had enough time to enjoy what you were eating while also having sufficient time between stops to digest each tasty morsel. This tour is a great way to get an intro to San Francisco and its food scene. Highly recommend!
Read more
Coles Toad trip 2026
New York City
Private San Francisco City Tour + Alcatraz (Tickets Incl., Max 6)
Geoffrey_C, Aug 2026
Coles Toad trip 2026
Very good informative tour of San Francisco covering all the tourist hotspots and more a great tour for old and young
Read more
Randy communicated ahead...
New York City
Private Tour to Monterey, Carmel, 17-Mile Drive, Pebble Beach
sheila_c, Aug 2026
Randy communicated ahead...
Randy communicated ahead of time and this communication helped us to easily Navigate to the meeting point. We took our time and totally immersed ourselves in this tour. Everything was totally amazing and professionally done. Thank you Randy!!!
Read more
Best day ever
New York City
Private Full-Day San Francisco City Tour + Muir Woods 7 hr, Max 6
timothymE7197GT, Aug 2026
Best day ever
Best tour ever. Our driver Sean was a fountain of experience and information, we felt fortunate to see San Francisco alongside him!
Read more
Recommended
New York City
Express San Francisco Layover Tour w Airport Pickup and Dropoff
PRZEMYSLAW_W, Jul 2026
Recommended
The experience was delivered exactly as advertised. Timely and respectful drivers showed us the main sights in a 3,5 hour tour. Definately worth it for a longer layover in SFO.
Read more
Brilliant experience
New York City
Private San Francisco City Tour + Alcatraz (Tickets Incl., Max 6)
scrumdidllyumptious, Jun 2026
Brilliant experience
Wonderful way to start our stay in San Francisco. Our guide was amazing, welcoming, informative and funny. This really is a must do and great to do it at the start of your stay as it gives you a great insight into where to go back to and some more time.
Read more
Great Experience!
New York City
Private Full-Day San Francisco City Tour + Muir Woods 7 hr, Max 6
usmanm526, Jun 2026
Great Experience!
The trip started on time and from our hotel. It was just my wife and me - and the tour guide Bill, the San Franciscologist, greeted us warmly. The trip got better as we went along - to Muir Woods, some additional areas near there, a quick drive through Sausalito and then San Francisco. We would highly recommend this tour company - and espcially the very knowlegable Bill!
Read more
Great tour that can be...
New York City
Express San Francisco Layover Tour w Airport Pickup and Dropoff
Francis_P, Jun 2026
Great tour that can be...
Great tour that can be customized. Drive was very nice and water was provided. There is a lot of traffic in SF.
Read more
Urban Hike San Fran
New York City
Iconic San Francisco Urban Hiking Tour
Mary H, Jun 2026
Urban Hike San Fran
Lisa was very friendly and knowledgeable about the history of San Francisco. We’ve previously visited this city multiple times. Lisa took us to places we have not seen in the past. She also did a great job with pointing out the best places to take photos. Highly recommend this tour!
Read more
Great views worth the visit
New York City
San Francisco Private Car Tour: Instagram’s Most Famous Spots
Hirley I, Jun 2026
Great views worth the visit
We had breakfast at the café near the bridge. It was a great place for the view. We did park a little bit away from the café since it was hard to find parking. You just have to walk uphill a little bit, the café was a bit crowded that day so you do have to have time. There is a long way to get a table and his first come first serve,
Read more
The Absolute Best Experience!
New York City
3-Hour Beyond the Bridge Buggy Tour to Sausalito
T3772UAsarahc, May 2026
The Absolute Best Experience!
⭐⭐⭐⭐⭐ An unforgettable San Francisco adventure!We did the 3-hour GoCar E-Sport tour today, crossing the Golden Gate Bridge to Sausalito and returning through the beautiful Presidio, and it was hands down one of the best experiences of our trip!The E-Sport vehicle was so much fun to drive, and having the freedom to explore at our own pace made all the difference. We could stop whenever and wherever we wanted for photos, take in the incredible views, and spend as much time as we liked at the spots that interested us most. It felt like the perfect mix of sightseeing and adventure.The GPS-guided narration was absolutely spot on. Directions were clear and provided with plenty of notice, making it easy to navigate even in busy areas. The commentary and tips along the way were informative, entertaining, and really enhanced the experience without ever feeling overwhelming.Crossing the in the E-Sport and seeing the city, bay, and coastline from a completely different perspective was incredible. The route through Sausalito and back via the Presidio showcased some of the most beautiful scenery in the area.Our only complaint? We didn't want it to end! We genuinely wished the tour had lasted all day. This was such a unique, exciting, and memorable way to see San Francisco, and we'd do it again in a heartbeat. If you're looking for an experience that combines sightseeing, flexibility, fun, and amazing photo opportunities, this is an absolute must-do. Highly recommended! 🚗🌉📸✨
Read more
Presidio Tour
New York City
Iconic San Francisco Urban Hiking Tour
Toniyjoe, May 2026
Presidio Tour
Lisa is a very knowledgeable and down to earth person. A good person to spend the day with while seeing some interesting parts of the City.
Read more
Memorable Experience
New York City
The ultimate San Francisco full day custom guided tour
Sudas2023, Apr 2026
Memorable Experience
Had an amazing day touring San Francisco with Mary! She really knows her stuff and told some wonderful (and funny!) stories about the city’s architecture and different areas. She also made sure we got to see the Golden Gate Bridge from a spectacular vantage point. Thanks, Mary, for such a memorable experience!
Read more
Repeat Customers!
New York City
The ultimate San Francisco full day custom guided tour
Curiosity221936, Apr 2026
Repeat Customers!
Repeat Customers Here!!!We first used this company in August 2025 for a 5-day tour of Yosemite & The Sequoias. It was such an amazing experience that we booked them again for Spring Break 2026!!We just completed a multi-generational, multiple-day private tour of San Francisco city proper, Muir Woods & Sausalito, and Sonoma. Our tour guides Mary and Brandon were so knowledgeable and accommodating to everyone in our large party, regardless of ages and physical abilities.We cannot recommend this company enough! From my initial inquiry to our final goodbye they are super responsive, attentive, flexible, knowledgeable, and kind. This company really lets you just sit back and enjoy the ride because every detail is taken care of.
Read more
Best fun tour in S F
New York City
3-Hour Beyond the Bridge Buggy Tour to Sausalito
L3459XSmarkr, Apr 2026
Best fun tour in S F
A must ride for all visitors to S F.
Read more
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