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San Francisco Tours

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Recommendations

The ultimate San Francisco full day custom guided tour
5.0 (3)

The ultimate San Francisco full day custom guided tour

San Francisco Private Full-Day SUV Tour – Luxury, Landmarks, Hidden Gems & Custom Itinerary! ✨ Experience the ultimate private San Francisco day tour in a...

8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
5.0 (3)
from
$222
Private San Francisco Holiday Lights Tour - Lucky Tuk Tuk (max 6)
5.0 (5)

Private San Francisco Holiday Lights Tour - Lucky Tuk Tuk (max 6)

What’s prettier than San Francisco by night? San Francisco during the holidays! Jump in a Tuk Tuk, enjoy some holiday cheer, don a fuzzy santa...

1 hour 30 minutes • Free Cancellation
1 hour 30 minutes • Free Cancellation
1 hour 30 minutes • Free Cancellation
5.0 (5)
from
$410
Magical Muir Woods Car Tour (Private & All-Inclusive)
5.0 (2)

Magical Muir Woods Car Tour (Private & All-Inclusive)

Our San Francisco Muir Woods Tour will take you to the most incredible spots from San Francisco to Muir Woods National Park all in one...

6 to 8 hours • Hotel pickup offered • Free Cancellation
6 to 8 hours • Hotel pickup offered • Free Cancellation
6 to 8 hours • Hotel pickup offered • Free Cancellation
5.0 (2)
from
$404.27
Private 2 Hours Night Tour in Alcatraz Island
5.0 (1)

Private 2 Hours Night Tour in Alcatraz Island

Embark on an exhilarating journey through history with our Alcatraz Highlights Tour! Step foot on the infamous island that once contained America's most notorious criminals...

1 to 2 hours
1 to 2 hours
1 to 2 hours
5.0 (1)
from
$109.99
San Francisco City Half-Day Private Custom Tour
5.0 (3)

San Francisco City Half-Day Private Custom Tour

Discover San Francisco Like Never Before with a Private 4-Hour City Tour! Ready to explore the best of San Francisco in just a few hours?...

4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
5.0 (3)
from
$133
2-Day San Francisco Hop on Hop off Bus Tour + Bonus Night Tour
4.1 (25)

2-Day San Francisco Hop on Hop off Bus Tour + Bonus Night Tour

Explore San Francisco at your own pace. Make the most of your time in San Francisco with our flexible hop-on, hop-off sightseeing tours. Explore the...

2 hours
2 hours
2 hours
4.1 (25)
from
$95
San Francisco: Shared Deluxe Bus sightseeing Tour with guide
Likely to Sell Out
Likely to Sell Out
3.5 (2)

San Francisco: Shared Deluxe Bus sightseeing Tour with guide

Join a double-decker sightseeing bus to San Francisco's city sightseeing Locations and landmarks explore places like Pier 35, the Palace of Fine Arts and Union...

8 hours • Free Cancellation
8 hours • Free Cancellation
8 hours • Free Cancellation
3.5 (2)
from
$35
San Francisco Half-Day Highlights Tour
4.2 (24)

San Francisco Half-Day Highlights Tour

This half-day tour is designed to show you the very best of San Francisco in just a few hours—without feeling rushed. You'll stop at iconic...

4 hours • Free Cancellation
4 hours • Free Cancellation
4 hours • Free Cancellation
4.2 (24)
from
$69
San Francisco Private Intro Tour with a Local – Custom & Flexible
5.0 (1)

San Francisco Private Intro Tour with a Local – Custom & Flexible

San Francisco is a city of striking contrasts, where waterfront history meets creative energy and diverse neighborhoods shape its identity. With your local host, you...

3 hours • Hotel pickup offered • Free Cancellation
3 hours • Hotel pickup offered • Free Cancellation
3 hours • Hotel pickup offered • Free Cancellation
5.0 (1)
from
$56.07
Food, History, and Resistance: A Self-Guided Audio Tour
5.0 (9)

Food, History, and Resistance: A Self-Guided Audio Tour

Explore San Francisco's historic Japantown at your own pace on this self-guided audio tour. Japanese-American local Kristin Eriko Posner will guide you through the neighborhood,...

50 to 60 minutes
50 to 60 minutes
50 to 60 minutes
5.0 (9)
from
$11.99
Private San Francisco Sunrise Photography Experience
4.7 (15)

Private San Francisco Sunrise Photography Experience

Capture treasured memories and photographs from a San Francisco Photo Tour with Doc Miles. Sunrise and Sunset tours take photographers to locations that provide the...

3 hours • Hotel pickup offered • Free Cancellation
3 hours • Hotel pickup offered • Free Cancellation
3 hours • Hotel pickup offered • Free Cancellation
4.7 (15)
from
$350
Half-Day Private Tour of Muir Woods & Sausalito from San Francisco
5.0 (1)

Half-Day Private Tour of Muir Woods & Sausalito from San Francisco

Experience Redwood Magic & Coastal Charm in Sausalito! Embark on an exclusive private tour of Muir Woods and Sausalito, where towering redwoods and breathtaking coastal...

4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
5.0 (1)
from
$165
Private Horseback Riding and Muir Woods Adventure from San Francisco
5.0 (1)

Private Horseback Riding and Muir Woods Adventure from San Francisco

Horseback Riding & Muir Woods Adventure – Explore the Redwoods & Scenic Coastline Embark on an unforgettable horseback riding adventure combined with a visit to...

8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
5.0 (1)
from
$365
Private Napa Wine Train Glamorous Dining Experience from San Francisco
5.0 (1)

Private Napa Wine Train Glamorous Dining Experience from San Francisco

Tour Package Overview: Experience the ultimate in Napa Valley glamour with our exclusive VIP tour package! Book now for a full-day adventure that combines the...

8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
5.0 (1)
from
$999
Downtown San Francisco Private Personalized Self-Guided App Tour
4.2 (13)

Downtown San Francisco Private Personalized Self-Guided App Tour

Come and discover all the secrets that San Francisco has to offer. We will walk all over the beautiful city, and see some beautiful sites...

2 hours • Free Cancellation
2 hours • Free Cancellation
2 hours • Free Cancellation
4.2 (13)
from
$5
San Francisco Private City Tour with Local Guide
5.0 (2)

San Francisco Private City Tour with Local Guide

With 20+ years of SF expertise, my tours offer unparalleled experiences. Handpicked locations, walking or commercial options, and the best prices ensure a memorable journey....

4 hours 35 minutes • Free Cancellation
4 hours 35 minutes • Free Cancellation
4 hours 35 minutes • Free Cancellation
5.0 (2)
from
$299.99
Bus and Bike Adventure: 1 Day Hop On Hop Off + 1 Day Bike Rental
4.2 (12)

Bus and Bike Adventure: 1 Day Hop On Hop Off + 1 Day Bike Rental

Join this ultimate bus and bike adventure! This is the best way to see San Francisco's most popular sights by bike and from the top...

2 to 6 hours • Free Cancellation
2 to 6 hours • Free Cancellation
2 to 6 hours • Free Cancellation
4.2 (12)
from
$99.99
Private Elegant & Sophisticated Wine Food Pairing Experience from San Francisco
5.0 (1)

Private Elegant & Sophisticated Wine Food Pairing Experience from San Francisco

Indulge in the Ultimate Wine & Food Pairing Experience! Awaken your senses with a luxurious wine and food pairing experience designed for true food and...

8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
5.0 (1)
from
$502
Embark on an Epic Muir Woods and Wine Country Adventure!
5.0 (2)

Embark on an Epic Muir Woods and Wine Country Adventure!

Redwoods & Wine Country Escape: Private 8-Hour Tour from San Francisco – Muir Woods & Sonoma Valley Wine Tasting Experience Leave the city behind on...

8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
5.0 (2)
from
$425
San Francisco Top Sights Private Tour with a Luxury Tesla
5.0 (2)

San Francisco Top Sights Private Tour with a Luxury Tesla

Embark on an unparalleled San Francisco sightseeing adventure in the lap of luxury with our exclusive Tesla Model X tour. Glide through the City by...

6 hours 30 minutes • Hotel pickup offered
6 hours 30 minutes • Hotel pickup offered
6 hours 30 minutes • Hotel pickup offered
5.0 (2)
from
$1,299

Frequently Asked Questions

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Lowest Price Guarantee

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We guarantee the lowest price on all the tours available to book on our site. We'll refund the difference if you find the exact tour cheaper online until 48 hours before your tour starts.

We Make It Easy!

Gather your information

Locate your Cool San Francisco Booking Number and the proof of the lower price you found.

Send it to us

Email [email protected] with the documents, your name, and your home address.

We'll review

We'll review your materials and get in touch as soon as possible.

Receive your refund

If everything checks out, we'll refund you the price difference.

Refund Terms & Conditions

The following conditions apply to all lowest price guarantee refund requests:

  • The lowest price guarantee is available to any customer who makes a qualifying purchase through our website. The qualifying purchase must be a minimum of US$20 (or equivalent).
  • The lowest price guarantee covers retail and prepaid rates available to the general public. This does not include discounts or promotions you may receive (or be eligible for) from third-party sites or organizations such as AAA or AARP or special offers made as part of a membership program, corporate discount, daily deal, group, or rewards program.
  • Cool San Francisco promotions cannot be combined with the lowest price guarantee.
  • If you find a lower retail or prepaid rate for the same tour, offered on the same date, time and priced in the same currency as your original purchase, on any other website between the time you book on Cool San Francisco and 48 hours before your trip starts, we will refund the difference.
  • The lowest price guarantee does not apply where a lower overall price is found by breaking down the purchased tour into one or more parts sold separately.
  • Cool San Francisco reserves the right to verify the lower price details. Examples of acceptable forms of verification include a web screenshot or a web address.
  • All refund decisions will be made at the sole discretion of Cool San Francisco.

Sorting, ranking, and search results

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Cool San Francisco wants to make your searches as relevant as possible. That's why we offer many ways to help you find the right experiences for you.

On some pages, you can select how to sort the results we display and also use filter options to see only those search results that meet your chosen preferences. You'll see explanations of what those sort options mean when you select them.

If you see a Badge of Excellence label, the award is based on average review ratings, share of bookings with a review, and number of bookings through Cool San Francisco over a 12-month period.

The importance of any one factor over any other in a sort order varies, and the balance is constantly being reviewed and adjusted. We're always updating our systems and testing new ways to refine and improve your results to make them as relevant as possible to meet your needs.

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