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San Francisco Tours

Attractions

Guides

Calendar

Recommendations

Self-Guided Audio Tour of the Golden Gate Bridge
3.7 (3)

Self-Guided Audio Tour of the Golden Gate Bridge

Experience the beauty and history of San Francisco on this one-hour self-guided walking tour across the Golden Gate Bridge. Start at the Welcome Center, where...

60 to 90 minutes • Free Cancellation
60 to 90 minutes • Free Cancellation
60 to 90 minutes • Free Cancellation
3.7 (3)
from
$9.99
Coit Tower Hike Personalized Self-Guided App Tour
3.7 (3)

Coit Tower Hike Personalized Self-Guided App Tour

Don’t miss out on one of San Francisco’s most iconic landmarks—Coit Tower! Book this experience for an unforgettable journey to the top of Telegraph Hill,...

2 hours 15 minutes • Free Cancellation
2 hours 15 minutes • Free Cancellation
2 hours 15 minutes • Free Cancellation
3.7 (3)
from
$5
The Secrets of Golden Gate Park: A San Francisco Chronicle Self-Guided Tour
3.5 (2)

The Secrets of Golden Gate Park: A San Francisco Chronicle Self-Guided Tour

Uncover the story of Golden Gate Park at your own pace with the San Francisco Chronicle's affordable audio tour. • Find out about arrogant tycoons,...

90 to 120 minutes
90 to 120 minutes
90 to 120 minutes
3.5 (2)
from
$7.99
San Francisco Fisherman's Wharf Personalized Self-Guided App Tour
3.2 (5)

San Francisco Fisherman's Wharf Personalized Self-Guided App Tour

Come and discover all the secrets that San Francisco has to offer! We will walk all over the beautiful city, and see some beautiful sites...

1 to 2 hours • Free Cancellation
1 to 2 hours • Free Cancellation
1 to 2 hours • Free Cancellation
3.2 (5)
from
$5
San Francisco Sightseeing Tours
Likely to Sell Out
Likely to Sell Out
3.0 (1)

San Francisco Sightseeing Tours

As longtime locals of San Francisco, we know the ideal spots to see within the city! Whether it's your first-time visiting SF, or you're a...

4 hours • Hotel pickup offered • Free Cancellation
4 hours • Hotel pickup offered • Free Cancellation
4 hours • Hotel pickup offered • Free Cancellation
3.0 (1)
from
$799
Half-Day Private Tour of Alcatraz, Muir Woods & Sausalito
3.0 (1)

Half-Day Private Tour of Alcatraz, Muir Woods & Sausalito

Expeience the Ultimate Alcatraz & Muir Woods Combo Tour – Explore the Prison & Redwoods! Looking for the perfect combo tour of Alcatraz Island and...

4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
3.0 (1)
from
$197
Private Half Moon Bay Coastal Delights Driving Tour
3.0 (1)

Private Half Moon Bay Coastal Delights Driving Tour

World class private tour, completely controlled by you! Embark on an adventure like no other with Coastal Delights: Half Moon Bay Adventure! Brace yourself for...

3 to 5 hours • Hotel pickup offered • Free Cancellation
3 to 5 hours • Hotel pickup offered • Free Cancellation
3 to 5 hours • Hotel pickup offered • Free Cancellation
3.0 (1)
from
$295
San Francisco Cable Car Ticket with Audio Guided Tour
2.0 (4)

San Francisco Cable Car Ticket with Audio Guided Tour

Explore the best sights of San Francisco at your leisure, while riding the world famous Cable Car! We will stop at many attractions like Union...

1 to 3 hours • Free Cancellation
1 to 3 hours • Free Cancellation
1 to 3 hours • Free Cancellation
2.0 (4)
from
$23
Horseback Ride on the Beach & Alcatraz Tour in San Francisco

Horseback Ride on the Beach & Alcatraz Tour in San Francisco

Ride Into the Wild & Escape to Alcatraz – All in One Epic Day! Saddle up for a thrilling, all-in-one adventure combining two unforgettable California...

5 hours • Hotel pickup offered
5 hours • Hotel pickup offered
5 hours • Hotel pickup offered
from
$436
8-Hour Napa Valley Private Charter From San Francisco

8-Hour Napa Valley Private Charter From San Francisco

This trip is ideal for travelers seeking exclusive and personal unstructured experience for up to six. Between the visits a stop will be made for...

8 hours • Hotel pickup offered • Free Cancellation
8 hours • Hotel pickup offered • Free Cancellation
8 hours • Hotel pickup offered • Free Cancellation
from
$1,080
Private Wine Tour of Napa and Sonoma

Private Wine Tour of Napa and Sonoma

Hire a luxury SUV or 14-passenger van with a professional driver/guide, and enjoy the beauty of the Wine Country! Bring your friends, relatives, or co-workers...

9 hours • Hotel pickup offered • Free Cancellation
9 hours • Hotel pickup offered • Free Cancellation
9 hours • Hotel pickup offered • Free Cancellation
from
$1,699
Lake Tahoe Private Tour from San Francisco and Bay Area

Lake Tahoe Private Tour from San Francisco and Bay Area

We take pride in ensuring a seamless journey for every traveler. Our meticulous process covers each step with care, so you can relax and enjoy...

12 hours • Hotel pickup offered • Free Cancellation
12 hours • Hotel pickup offered • Free Cancellation
12 hours • Hotel pickup offered • Free Cancellation
from
$1,335
Yosemite and Lake Tahoe 3 Day Vacation PackageHotel Included

Yosemite and Lake Tahoe 3 Day Vacation PackageHotel Included

Discover the Ultimate Lake Tahoe & Yosemite National Park 3-Day Private Tour Package — where world-class sights meet breathtaking natural wonders. This exclusive, worry-free getaway...

3 days • Hotel pickup offered
3 days • Hotel pickup offered
3 days • Hotel pickup offered
from
$1,349
Big Sur Private Tour from San Francisco Round or One Way 1-12 pax

Big Sur Private Tour from San Francisco Round or One Way 1-12 pax

You can go at your own pace and spend as much time as you like with a private charter with a chauffeured S U V...

10 hours • Hotel pickup offered • Free Cancellation
10 hours • Hotel pickup offered • Free Cancellation
10 hours • Hotel pickup offered • Free Cancellation
from
$175
California Central Coast 3-Day Private Tour from San Francisco

California Central Coast 3-Day Private Tour from San Francisco

California Dreamin’: The Ultimate 3-Day Coastal Escape A Luxury Getaway Along California’s Breathtaking Central Coast Ready for the ultimate road trip through the Golden State?...

3 days • Hotel pickup offered
3 days • Hotel pickup offered
3 days • Hotel pickup offered
from
$1,532
Lake Tahoe 1 Day Private Custom Tour from San Francisco

Lake Tahoe 1 Day Private Custom Tour from San Francisco

Escape to Lake Tahoe on the Ultimate 1-Day Private Tour from San Francisco! Buckle up for a thrilling getaway to one of California’s most breathtaking...

11 to 12 hours • Hotel pickup offered
11 to 12 hours • Hotel pickup offered
11 to 12 hours • Hotel pickup offered
from
$359
Top Notch Napa Valley Private Custom Tour

Top Notch Napa Valley Private Custom Tour

Napa Valley Private Wine Tours – VIP Custom Tastings, Hidden Gems & Scenic Luxury in Style ✨ Elevate your Napa Valley escape with our top-rated...

8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
8 hours • Hotel pickup offered
from
$474
Avenue of the Giants Redwoods private 2-day tour +1 night hotel

Avenue of the Giants Redwoods private 2-day tour +1 night hotel

This bucket-list outdoor adventure is a must-do for all ages and preferences, no other tour companies offer this outdoor adventure due to the high cost...

20 hours • Hotel pickup offered
20 hours • Hotel pickup offered
20 hours • Hotel pickup offered
from
$899
Private Redwoods Tour & Horseback Riding Experience

Private Redwoods Tour & Horseback Riding Experience

Embark on the Ultimate Horseback Riding & Redwood Adventure! Leave the crowds behind and check off your bucket-list adventure with a private 9-hour getaway. Enjoy...

9 hours • Hotel pickup offered
9 hours • Hotel pickup offered
9 hours • Hotel pickup offered
from
$375
Private Full Day Tour to Sillicon Valley from San Francisco with Hotel pick-up

Private Full Day Tour to Sillicon Valley from San Francisco with Hotel pick-up

Pick up will be from your hotel or place of choice inside the city of San Francisco. After meeting with your driver and official tour...

5 hours • Hotel pickup offered • Free Cancellation
5 hours • Hotel pickup offered • Free Cancellation
5 hours • Hotel pickup offered • Free Cancellation
from
$250.98

Frequently Asked Questions

These answers are based on answers previously given to Cool San Francisco customers' questions.

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Lowest Price Guarantee

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We guarantee the lowest price on all the tours available to book on our site. We'll refund the difference if you find the exact tour cheaper online until 48 hours before your tour starts.

We Make It Easy!

Gather your information

Locate your Cool San Francisco Booking Number and the proof of the lower price you found.

Send it to us

Email [email protected] with the documents, your name, and your home address.

We'll review

We'll review your materials and get in touch as soon as possible.

Receive your refund

If everything checks out, we'll refund you the price difference.

Refund Terms & Conditions

The following conditions apply to all lowest price guarantee refund requests:

  • The lowest price guarantee is available to any customer who makes a qualifying purchase through our website. The qualifying purchase must be a minimum of US$20 (or equivalent).
  • The lowest price guarantee covers retail and prepaid rates available to the general public. This does not include discounts or promotions you may receive (or be eligible for) from third-party sites or organizations such as AAA or AARP or special offers made as part of a membership program, corporate discount, daily deal, group, or rewards program.
  • Cool San Francisco promotions cannot be combined with the lowest price guarantee.
  • If you find a lower retail or prepaid rate for the same tour, offered on the same date, time and priced in the same currency as your original purchase, on any other website between the time you book on Cool San Francisco and 48 hours before your trip starts, we will refund the difference.
  • The lowest price guarantee does not apply where a lower overall price is found by breaking down the purchased tour into one or more parts sold separately.
  • Cool San Francisco reserves the right to verify the lower price details. Examples of acceptable forms of verification include a web screenshot or a web address.
  • All refund decisions will be made at the sole discretion of Cool San Francisco.

Sorting, ranking, and search results

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Cool San Francisco wants to make your searches as relevant as possible. That's why we offer many ways to help you find the right experiences for you.

On some pages, you can select how to sort the results we display and also use filter options to see only those search results that meet your chosen preferences. You'll see explanations of what those sort options mean when you select them.

If you see a Badge of Excellence label, the award is based on average review ratings, share of bookings with a review, and number of bookings through Cool San Francisco over a 12-month period.

The importance of any one factor over any other in a sort order varies, and the balance is constantly being reviewed and adjusted. We're always updating our systems and testing new ways to refine and improve your results to make them as relevant as possible to meet your needs.

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