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San Francisco Cultural & Theme Tours

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San Francisco Tours

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Recommendations

Alcatraz Night Tour with SF Bay Cruise

Experience the eerie ambiance of Alcatraz Island at night with an audio-guided tour, including a San Francisco Bay sightseeing cruise at your convenience. Board the …More

4.4 (8)

Alcatraz Night Tour with SF Bay Cruise

Experience the eerie ambiance of Alcatraz Island at night with an audio-guided tour, including a San Francisco Bay sightseeing cruise at your convenience. Board the...

4 to 5 hours
4.4 (8)
from
$159
Alcatraz Night Tour with Muir Woods and Sausalito

Join a boutique, small-group tour led by an experienced San Francisco local to explore top highlights around the city. Enjoy luxury transportation in a black …More

4.8 (17)

Alcatraz Night Tour with Muir Woods and Sausalito

Join a boutique, small-group tour led by an experienced San Francisco local to explore top highlights around the city. Enjoy luxury transportation in a black...

7 hours
4.8 (17)
from
$179
Fisherman’s Wharf & Pier 39 Food Tour - Includes Full Meal, 3 hrs

Step into the heart of San Francisco's historic waterfront with our engaging walking tour. Wander through the city’s legendary wharfs, piers, and docks while uncovering …More

5.0 (14)

Fisherman’s Wharf & Pier 39 Food Tour - Includes Full Meal, 3 hrs

Step into the heart of San Francisco's historic waterfront with our engaging walking tour. Wander through the city’s legendary wharfs, piers, and docks while uncovering...

3 hours • Free Cancellation
5.0 (14)
from
$115
Guided Highlights Tour of Grace Cathedral in San Francisco

Explore the stunning architecture and rich history of Grace Cathedral, San Francisco's premier Gothic structure, on a Guided Highlights tour. Marvel at intricate stained-glass windows …More

5.0 (7)

Guided Highlights Tour of Grace Cathedral in San Francisco

Explore the stunning architecture and rich history of Grace Cathedral, San Francisco's premier Gothic structure, on a Guided Highlights tour. Marvel at intricate stained-glass windows...

1 hour • Free Cancellation
5.0 (7)
from
$27
Castro District LGBTQ+ History Tour

Learn about the incredible and vibrant history of the most famous gayborhood in the world: San Francisco's Castro District! We'll learn about the lives of …More

5.0 (11)

Castro District LGBTQ+ History Tour

Learn about the incredible and vibrant history of the most famous gayborhood in the world: San Francisco's Castro District! We'll learn about the lives of...

1 hour 30 minutes • Free Cancellation
5.0 (11)
from
$39
Carmel, Monterey and Big Sur Tour Private Tour from San Francisco

Discover the natural beauty of California at your own pace on a private 10-hour scenic tour of Carmel, Monterey and Big Sur from San Francisco. …More

5.0 (26)

Carmel, Monterey and Big Sur Tour Private Tour from San Francisco

Discover the natural beauty of California at your own pace on a private 10-hour scenic tour of Carmel, Monterey and Big Sur from San Francisco....

10 hours • Free Cancellation
5.0 (26)
from
$1,025
San Francisco Private Car Tour: Instagram's Most Famous Spots

If you are looking for some culture, delicious food and a ton of great photos, then this is the tour for you! The morning will …More

5.0 (6)

San Francisco Private Car Tour: Instagram's Most Famous Spots

If you are looking for some culture, delicious food and a ton of great photos, then this is the tour for you! The morning will...

8 to 10 hours • Hotel pickup offered • Free Cancellation
5.0 (6)
from
$583
San Francisco Instagram Walking Private Tour: Most Iconic Spots

Our San Francisco Walking Instagram Tour will take you to some of the most famous spots in San Francisco in one day by foot! If …More

5.0 (6)

San Francisco Instagram Walking Private Tour: Most Iconic Spots

Our San Francisco Walking Instagram Tour will take you to some of the most famous spots in San Francisco in one day by foot! If...

3 to 4 hours • Free Cancellation
5.0 (6)
from
$223
Muir Woods, Sausalito and Golden Gate Bridge

Travel in style and safety and experience a courteous, prompt, and safe transportation service on this 4-hour private tour. You and your friends/family will have …More

4.8 (18)

Muir Woods, Sausalito and Golden Gate Bridge

Travel in style and safety and experience a courteous, prompt, and safe transportation service on this 4-hour private tour. You and your friends/family will have...

4 hours • Hotel pickup offered • Free Cancellation
4.8 (18)
from
$455
Mission District food and history Walking Tour: Small group

Be part of our exclusive sightseeing walking tour through San Francisco’s Mission district. We will explore the food and history of one of the most …More

5.0 (2)

Mission District food and history Walking Tour: Small group

Be part of our exclusive sightseeing walking tour through San Francisco’s Mission district. We will explore the food and history of one of the most...

3 hours 30 minutes • Free Cancellation
5.0 (2)
from
$99
Alcatraz Day Tour and San Francisco Bay Cruise

To make your stay complete in San Francisco, this package includes two essential activities in a single pack. A visit of the most famous prison …More

4.4 (24)

Alcatraz Day Tour and San Francisco Bay Cruise

To make your stay complete in San Francisco, this package includes two essential activities in a single pack. A visit of the most famous prison...

2 to 4 hours
4.4 (24)
from
$139
San Francisco: Alcatraz Ticket and Muir Woods Tour

Experience two of San Francisco’s must-see attractions with one convenient package combining Muir Woods National Monument and Alcatraz Island. Cross the Golden Gate Bridge on …More

5.0 (3)

San Francisco: Alcatraz Ticket and Muir Woods Tour

Experience two of San Francisco’s must-see attractions with one convenient package combining Muir Woods National Monument and Alcatraz Island. Cross the Golden Gate Bridge on...

3 to 9 hours • Free Cancellation
5.0 (3)
from
$160
San Francisco Bay Cruise and City Combo Tour

During the city tour, you'll see major attractions of the city, guided by our experienced and knowledgeable guides. You'll have about 5 stops to take …More

5.0 (2)

San Francisco Bay Cruise and City Combo Tour

During the city tour, you'll see major attractions of the city, guided by our experienced and knowledgeable guides. You'll have about 5 stops to take...

6 hours 30 minutes • Free Cancellation
5.0 (2)
from
$155
Iconic San Francisco Urban Hiking Tour

See epic views of the iconic sites of San Francisco’s northern neighborhoods in this 5-mile small-group, locally-led urban hike that takes you from city sidewalks …More

5.0 (10)

Iconic San Francisco Urban Hiking Tour

See epic views of the iconic sites of San Francisco’s northern neighborhoods in this 5-mile small-group, locally-led urban hike that takes you from city sidewalks...

3 hours • Free Cancellation
5.0 (10)
from
$49
Alcatraz Evening Ticket With North Beach Walking Tour

Alcatraz is different at dusk. Crowds thin as the daytime visitors depart, and the island feels quieter, more isolated. This atmospheric, cultural experience begins in …More

Likely to Sell Out
Likely to Sell Out
5.0 (1)

Alcatraz Evening Ticket With North Beach Walking Tour

Alcatraz is different at dusk. Crowds thin as the daytime visitors depart, and the island feels quieter, more isolated. This atmospheric, cultural experience begins in...

4 hours
5.0 (1)
from
$129
Haight-Ashbury: Architecture & Murals Tour

Beyond the tie-dye and neon, the Haight-Ashbury is a masterpiece of redwood and revolution. This 2.5-hour tour reveals the neighborhood’s true soul through three lenses: …More

5.0 (3)

Haight-Ashbury: Architecture & Murals Tour

Beyond the tie-dye and neon, the Haight-Ashbury is a masterpiece of redwood and revolution. This 2.5-hour tour reveals the neighborhood’s true soul through three lenses:...

2 hours 30 minutes • Free Cancellation
5.0 (3)
from
$44
San Francisco First Timer Tour Highlights and Hidden Gems

New to San Francisco and want to see it all in one trip? This first-timer's tour is built for travelers who want the famous landmarks …More

Likely to Sell Out
Likely to Sell Out
5.0 (1)

San Francisco First Timer Tour Highlights and Hidden Gems

New to San Francisco and want to see it all in one trip? This first-timer's tour is built for travelers who want the famous landmarks...

4 hours • Free Cancellation
5.0 (1)
from
$109
Rebellious San Francisco: Chinatown and North Beach Walking Tour

Join your expert, local guide at Chinatown's Dragon Gate to explore two of San Francisco’s oldest and most culture-rich neighborhoods – Chinatown and North Beach …More

5.0 (2)

Rebellious San Francisco: Chinatown and North Beach Walking Tour

Join your expert, local guide at Chinatown's Dragon Gate to explore two of San Francisco’s oldest and most culture-rich neighborhoods – Chinatown and North Beach...

2 hours • Free Cancellation
5.0 (2)
from
$30
San Francisco Half-Day Highlights Tour

This half-day tour is designed to show you the very best of San Francisco in just a few hours—without feeling rushed. You'll stop at iconic …More

4.2 (25)

San Francisco Half-Day Highlights Tour

This half-day tour is designed to show you the very best of San Francisco in just a few hours—without feeling rushed. You'll stop at iconic...

4 hours • Free Cancellation
4.2 (25)
from
$69
Full-Day San Francisco Tour with a Local, Custom + Private

You’ll join our local San Francisco host for an authentic experience of their home-city. Picture a sunset overlooking the Golden Gate Bridge, eating your way …More

5.0 (3)

Full-Day San Francisco Tour with a Local, Custom + Private

You’ll join our local San Francisco host for an authentic experience of their home-city. Picture a sunset overlooking the Golden Gate Bridge, eating your way...

7 to 8 hours • Free Cancellation
5.0 (3)
from
$101

Frequently Asked Questions

These answers are based on answers previously given to Cool San Francisco customers' questions.

Recent tour reviews
Go and see the history retold by those who were there
New York City
San Francisco: Alcatraz Ticket and Muir Woods Tour
Simon_T, Sep 2026
Go and see the history retold by those who were there
Yet another great tour. A great crew again, get to tour the prison with audio tour was great go and see cells hear from prisoners guards excellent go early so not to rush and come back on tge last boat.
Read more
Brilliant tour! Don't miss it!
New York City
Rebellious San Francisco: Chinatown and North Beach Walking Tour
OnAir16301223366, Sep 2026
Brilliant tour! Don't miss it!
Had an amazing tour today with Lisa! She gave us so much fascinating history, with such an obvious love for the city...it was brilliant! Can't recommend this tour enough! Thank you, Lisa, for the highlight of our vacation!
Read more
Great trip and guide
New York City
Carmel, Monterey and Big Sur Tour Private Tour from San Francisco
Mike_R, Sep 2026
Great trip and guide
We had a great time seeing the beauty of the California coast. Fred, our guide, was ready and waiting for us when we got to our hotel lobby. He apologized for being a bit early and even offered to stop right away for us to get morning coffee. We declined, but our first break was at a wonderful bakery in Pacifica. Along the drive, he offered history and insights on the the towns we passed through as well as the agriculture and flora. The views of Half Moon Bay, Carmel-by- the-Sea, and Big Sur were stunning. Would highly recommend this great trip, and Fred.
Read more
Great mix of tasty food, food history, & picturesque views
New York City
Fisherman’s Wharf & Pier 39 Food Tour – Includes Full Meal, 3 hrs
P62ZNmollyc, Sep 2026
Great mix of tasty food, food history, & picturesque views
We had an excellent food tour with Dale who was very knowledgeable, funny, and a great guide! The tour itself was a great mix of tasty food, food history, picturesque views, and general San Francisco history as well. We've done several food tours in the past this was one of the best in terms of spacing the food stops out enough that you had enough time to enjoy what you were eating while also having sufficient time between stops to digest each tasty morsel. This tour is a great way to get an intro to San Francisco and its food scene. Highly recommend!
Read more
Great mix of tasty food, food history, & picturesque views
New York City
Fisherman’s Wharf & Pier 39 Food Tour – Includes Full Meal, 3 hrs
Molly_C, Sep 2026
Great mix of tasty food, food history, & picturesque views
We had an excellent food tour with Dale who was very knowledgeable, funny, and a great guide! The tour itself was a great mix of tasty food, food history, picturesque views, and general San Francisco history as well. We've done several food tours in the past this was one of the best in terms of spacing the food stops out enough that you had enough time to enjoy what you were eating while also having sufficient time between stops to digest each tasty morsel. This tour is a great way to get an intro to San Francisco and its food scene. Highly recommend!
Read more
A Pleasant Day near San Francisco
New York City
Alcatraz Night Tour with Muir Woods and Sausalito
Amanda_C, Sep 2026
A Pleasant Day near San Francisco
Our guide Judice was fantastic and shared a lot of history along the ride. Muir Woods was so gorgeous and peaceful. Sausalito was quaint. We loved the bridge views from Golden Gate. The Alcatraz portion was just ok.
Read more
We really enjoyed our...
New York City
Rebellious San Francisco: Chinatown and North Beach Walking Tour
Amanda_A, Sep 2026
We really enjoyed our...
We really enjoyed our walk with Lisa and learning about neighborhood features not apparent to the naked eye.
Read more
If your looking for the PERFECT GUIDE, ask for Marciano!!!
New York City
Carmel, Monterey and Big Sur Tour Private Tour from San Francisco
karen_l, Sep 2026
If your looking for the PERFECT GUIDE, ask for Marciano!!!
Marciano was beyond five stars — truly a 10/10! From the beginning, he felt less like our tour guide and more like part of the family. He laughed with us, joined our conversations, took amazing photos, shared great stories and movie trivia, and took us to beautiful places we didn't even know we needed to see.Most importantly, he was incredibly kind, patient, and accommodating, especially while traveling with our elderly parents. He made our entire Carmel, Monterey, and Big Sur experience easy, comfortable, and unforgettable. His knowledge, generosity, and genuine kindness are unmatched. We truly cannot say enough wonderful things about Marciano!
Read more
Must do Tour
New York City
Alcatraz Day Tour and San Francisco Bay Cruise
blancaesmeralda0, Aug 2026
Must do Tour
The tour was great. I would definately do it again.
Read more
Stories of Haight Ashbury
New York City
Haight-Ashbury: Architecture & Murals Tour
CJ_O, Aug 2026
Stories of Haight Ashbury
We had a fantastic three-hour architectural and mural tour of San Francisco with our guide, Jamie. The tour was originally meant to be two and a half hours, but Jamie generously went well beyond the allotted time, and we were completely engaged throughout.What made the tour especially interesting was how Jamie connected the architecture and murals to the history of San Francisco itself. We heard stories stretching from the Gold and Silver Rush era of the late 1800s, through the city’s changing neighbourhoods, all the way to the Summer of Love in the 1960s.The Haight-Ashbury portion was a particular highlight. Jamie brought the neighbourhood’s counterculture history to life with stories about the Grateful Dead, Janis Joplin and the hippie movement, pointing out the actual houses, venues and places where they lived, performed and gathered. It made walking through the area feel completely different once you understood what had happened there.Jamie was knowledgeable, enthusiastic and incredibly generous with his time. A fascinating way to experience San Francisco beyond the usual tourist sights, and one we would definitely recommend.
Read more
Great 4 Hour Fast Tour
New York City
San Francisco First Timer Tour Highlights and Hidden Gems
152gagank, Aug 2026
Great 4 Hour Fast Tour
Great guide, very punctual and friendly. Got a great tour of San Francisco in 4 hours
Read more
interesting
New York City
San Francisco Half-Day Highlights Tour
C_line_A2013646, Aug 2026
interesting
good balance between visiting time and bus. Michèle was a pleasant guide. The meeting points were adapted to everyone's constraints (location and return time) to move on to other visits.
Read more
Castro Tour
New York City
Castro District LGBTQ+ History Tour
kelseytD7874UZ, Jul 2026
Castro Tour
I subscribe to the idea that you can’t truly understand people unless you understand where they come from—their history, challenges, and aspirations. This tour did exactly that. It gave me a much deeper appreciation for the Castro’s history and the LGBTQ+ community that helped shape it. Eric is incredibly knowledgeable, warm and that comes across from the moment you meet him. He’s deeply passionate about his community, his city, and preserving the stories that inspire future generations to build a more equitable world. I would highly recommend any of his tours throughout San Francisco.
Read more
Historic Castro
New York City
Castro District LGBTQ+ History Tour
Anthony_L, Jul 2026
Historic Castro
Wonderful tour showcasing the historic events and people that made way for a better life for the lgbtq community! Highly recommend!
Read more
Awesome
New York City
Alcatraz Night Tour with SF Bay Cruise
seaonn, Jul 2026
Awesome
Awesome place to visit the history of this place with the audio tour really brought it to life
Read more
Haight-Ashbury: Architecture Walking Tour
New York City
Haight-Ashbury: Architecture & Murals Tour
745terif, Jul 2026
Haight-Ashbury: Architecture Walking Tour
Oh man! What a great tour!!! I picked this one to see beautiful SF architecture and got an excellent dose of the local history too.Such a wonderful experience!! I grew up across the bay in the 60’s. And when family came to visit, we’d take them over to Fisherman’s Wharf, Ghirardelli Square, and, of course, to Haight/Ashbury streets - to see the “hippies”.It was so interesting to hear how this area, the Haight , came to life because of the 60’s (& 70’s) Summer of Love. Prior to that, it was just a rough and scrabble neighborhood.On Jamie and Dara’s tour we saw many beautiful Victorians all while hearing great stories about the homes and the architects who built them. Surprisingly we were invited to tour a Victorian which was for sale. It was just by chance and we were a small group - absolutely spectacular! Lucky us!! The murals and street art is incredible too. Such a lovely day, perfect for comfortably walking around.Then Jamie shared many stories about past occupants in those homes - so cool. So real. I remember, as a kid, hearing news stories about the various people and events.The Haight-Ashbury: Architecture & Murals Tour was very enjoyable. I’d highly recommend it to anyone interested in architecture, history, hearing great stories, and having a wonderful afternoon walking and learning about a very cool ‘renowned’ neighborhood in San Francisco.I look forward to go on this tour again. Many of my friends and family want to go with me when I sign up and I’m sure they will.
Read more
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