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San Francisco Private & Custom Tours

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San Francisco Tours

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Recommendations

Private Christmas Heritage Walk in San Francisco

Private festive discovery begins in the historic heart of San Francisco. You will explore elegant streets illuminated by seasonal lights and cultural traditions. Historic architecture …More

5.0 (1)

Private Christmas Heritage Walk in San Francisco

Private festive discovery begins in the historic heart of San Francisco. You will explore elegant streets illuminated by seasonal lights and cultural traditions. Historic architecture...

2 hours • Free Cancellation
5.0 (1)
from
$399
Muir Woods Self-Guided Driving and Walking Audio Tour

This is not an admission ticket to Muir Woods. Hike among towering redwoods with this self-guided driving/walking tour of Muir Woods National Monument. This tour …More

3.4 (18)

Muir Woods Self-Guided Driving and Walking Audio Tour

This is not an admission ticket to Muir Woods. Hike among towering redwoods with this self-guided driving/walking tour of Muir Woods National Monument. This tour...

1 to 2 hours • Free Cancellation
3.4 (18)
from
$17
Downtown San Francisco Personalized Self-Guided App Tour

Come and discover all the secrets that San Francisco has to offer. We will walk all over the beautiful city, and see some beautiful sites …More

5.0 (1)

Downtown San Francisco Personalized Self-Guided App Tour

Come and discover all the secrets that San Francisco has to offer. We will walk all over the beautiful city, and see some beautiful sites...

2 hours • Free Cancellation
5.0 (1)
from
$5
Private Yosemite Day Trip from San Francisco w/Giant Sequoias

Yosemite National Park, renowned for its towering granite walls and Giant Sequoias, awaits on this exclusive private day trip from San Francisco. This 12 to …More

5.0 (1)

Private Yosemite Day Trip from San Francisco w/Giant Sequoias

Yosemite National Park, renowned for its towering granite walls and Giant Sequoias, awaits on this exclusive private day trip from San Francisco. This 12 to...

12 to 13 hours • Hotel pickup offered
5.0 (1)
from
$1,500
San Francisco Castro and LGBTQ Private Walking Tour with a Guide

Experience San Francisco's Castro District on a private tour, where you can delve into the neighborhood's rich LGBTQ history with a personal guide. Begin at …More

5.0 (1)

San Francisco Castro and LGBTQ Private Walking Tour with a Guide

Experience San Francisco's Castro District on a private tour, where you can delve into the neighborhood's rich LGBTQ history with a personal guide. Begin at...

2 hours • Free Cancellation
5.0 (1)
from
$76
Bay Cruise with Private San Francisco City Tour Max 6

What sets this tour apart? It’s the only experience that lets you see San Francisco from both the streets and the sea — all in …More

5.0 (1)

Bay Cruise with Private San Francisco City Tour Max 6

What sets this tour apart? It’s the only experience that lets you see San Francisco from both the streets and the sea — all in...

3 hours • Free Cancellation
5.0 (1)
from
$126
San Francisco, Muir Woods & Sausalito Ultimate Combo Tour

Explore the best of San Francisco with a personalized city tour that uncovers both iconic landmarks and hidden gems. This private experience includes visits to …More

5.0 (1)

San Francisco, Muir Woods & Sausalito Ultimate Combo Tour

Explore the best of San Francisco with a personalized city tour that uncovers both iconic landmarks and hidden gems. This private experience includes visits to...

7 hours • Hotel pickup offered
5.0 (1)
from
$875
San Francisco Downtown Private Walking Tour with a Guide

Immerse yourself in the essence of San Francisco with a private tour crafted for your preferences. Starting from the bustling Union Square, explore downtown's landmarks, …More

5.0 (1)

San Francisco Downtown Private Walking Tour with a Guide

Immerse yourself in the essence of San Francisco with a private tour crafted for your preferences. Starting from the bustling Union Square, explore downtown's landmarks,...

2 hours • Free Cancellation
5.0 (1)
from
$76
Sonoma Coast Tasting Tour: Cheese, Honey, Oysters, Wine and Oils

We will pick you from your place of stay in SF &make a short stop near the Golden Gate Bridge on our way to enjoy  …More

5.0 (1)

Sonoma Coast Tasting Tour: Cheese, Honey, Oysters, Wine and Oils

We will pick you from your place of stay in SF &make a short stop near the Golden Gate Bridge on our way to enjoy ...

8 to 10 hours • Hotel pickup offered • Free Cancellation
5.0 (1)
from
$999
Exclusive Napa Valley Wine Tour

Spending extended time in San Francisco? What a better way to spend your day than a romantic, relaxing San Francisco to Napa Valley Wine Tour—without …More

5.0 (1)

Exclusive Napa Valley Wine Tour

Spending extended time in San Francisco? What a better way to spend your day than a romantic, relaxing San Francisco to Napa Valley Wine Tour—without...

6 hours
5.0 (1)
from
$660
Exclusive Napa Valley Wine Tour

Spending extended time in San Francisco? What a better way to spend your day than a romantic, relaxing San Francisco to Napa Valley Wine Tour—without …More

5.0 (1)

Exclusive Napa Valley Wine Tour

Spending extended time in San Francisco? What a better way to spend your day than a romantic, relaxing San Francisco to Napa Valley Wine Tour—without...

8 hours
5.0 (1)
from
$930
Silicon Valley Private Tour

You will learn about the history of San Francisco and Bay Area as well as why Silicon Valley is here and how it started. We …More

4.5 (2)

Silicon Valley Private Tour

You will learn about the history of San Francisco and Bay Area as well as why Silicon Valley is here and how it started. We...

8 to 9 hours • Hotel pickup offered • Free Cancellation
4.5 (2)
from
$999
San Francisco's Glen Park and Glen Canyon: A Self-Guided Tour

The village of Glen Park is nestled among the slopes of the San Miguel Hills near the heart of San Francisco, just south of Twin …More

5.0 (1)

San Francisco's Glen Park and Glen Canyon: A Self-Guided Tour

The village of Glen Park is nestled among the slopes of the San Miguel Hills near the heart of San Francisco, just south of Twin...

1 hour 30 minutes • Free Cancellation
5.0 (1)
from
$10
San Francisco Gold Rush Secrets: Self-Guided Puzzle Quest

Embark on a quest around San Francisco by solving clues playing the role of a person wanting to become rich in 1900, all with the …More

3.8 (4)

San Francisco Gold Rush Secrets: Self-Guided Puzzle Quest

Embark on a quest around San Francisco by solving clues playing the role of a person wanting to become rich in 1900, all with the...

1 hour 20 minutes • Free Cancellation
3.8 (4)
from
$9
Over the Rainbow in the Castro: A San Francisco Chronicle Self-Guided Tour

Discover San Francisco’s Castro neighborhood and its rich history with this affordable, self-paced walking tour. • Find out all about the queer predecessors who paved …More

4.0 (2)

Over the Rainbow in the Castro: A San Francisco Chronicle Self-Guided Tour

Discover San Francisco’s Castro neighborhood and its rich history with this affordable, self-paced walking tour. • Find out all about the queer predecessors who paved...

60 to 75 minutes
4.0 (2)
from
$9
San Francisco Private Walking Tour with A Guide (Car Option)

San Francisco’s iconic landmarks and layered history can be difficult to navigate alone. Take the mystery out of your visit by exploring with a local …More

4.0 (3)

San Francisco Private Walking Tour with A Guide (Car Option)

San Francisco’s iconic landmarks and layered history can be difficult to navigate alone. Take the mystery out of your visit by exploring with a local...

2 to 8 hours • Hotel pickup offered • Free Cancellation
4.0 (3)
from
$53
Private Full Day Yosemite National Park Tour from San Francisco

Explore and relish the enchanted day trip to Yosemite from SFO -something you don’t want to miss. Enjoy the great the great outdoors with both …More

4.0 (2)

Private Full Day Yosemite National Park Tour from San Francisco

Explore and relish the enchanted day trip to Yosemite from SFO -something you don’t want to miss. Enjoy the great the great outdoors with both...

13 to 14 hours • Hotel pickup offered • Free Cancellation
4.0 (2)
from
$1,150
San Francisco Fisherman's Wharf Personalized Self-Guided App Tour

Come and discover all the secrets that San Francisco has to offer! We will walk all over the beautiful city, and see some beautiful sites …More

3.2 (5)

San Francisco Fisherman's Wharf Personalized Self-Guided App Tour

Come and discover all the secrets that San Francisco has to offer! We will walk all over the beautiful city, and see some beautiful sites...

1 to 2 hours • Free Cancellation
3.2 (5)
from
$5
The Secrets of Golden Gate Park: A San Francisco Chronicle Self-Guided Tour

Uncover the story of Golden Gate Park at your own pace with the San Francisco Chronicle's affordable audio tour. • Find out about arrogant tycoons, …More

3.5 (2)

The Secrets of Golden Gate Park: A San Francisco Chronicle Self-Guided Tour

Uncover the story of Golden Gate Park at your own pace with the San Francisco Chronicle's affordable audio tour. • Find out about arrogant tycoons,...

90 to 120 minutes
3.5 (2)
from
$8
Sonoma and Napa Champagne Wine Private Tour Half Day

Sparkling Wine production started in the 17th century in France, when a monk named Dom Pierre Pérignon planted vines. Ruinart, the oldest established Champagne house, …More

4.0 (1)

Sonoma and Napa Champagne Wine Private Tour Half Day

Sparkling Wine production started in the 17th century in France, when a monk named Dom Pierre Pérignon planted vines. Ruinart, the oldest established Champagne house,...

7 hours 30 minutes • Hotel pickup offered • Free Cancellation
4.0 (1)
from
$999

Frequently Asked Questions

These answers are based on answers previously given to Cool San Francisco customers' questions.

Recent tour reviews
David went above and...
New York City
San Francisco Downtown Private Walking Tour with a Guide
Maryanne_F, Sep 2026
David went above and...
David went above and beyond with this tour. He is so informative as well as entertaining, polite and professional. I enjoyed the tour. Thank you. Maryanne
Read more
Kid approved
New York City
Bay Cruise with Private San Francisco City Tour Max 6
S5483GSlisas, Aug 2026
Kid approved
From the kids, "it was amazing, loved JoJo's stories, great views, and best ride across the Golden Gate Bridge".
Read more
History of Castro
New York City
San Francisco Castro and LGBTQ Private Walking Tour with a Guide
Sheryllene_B, Jul 2026
History of Castro
Kenan was very well versed in the Castro and LGBTQIA+ history. Enjoyed every bit of the tour! There was some walking but very doable in sneakers.
Read more
Day trip to Yosemite National Park
New York City
Private Full Day Yosemite National Park Tour from San Francisco
ingolfs102, Jun 2026
Day trip to Yosemite National Park
The trip was memorable. Michael, who drove us and guided us throughout the trip was truly amazing. He took care of all the smallest details to ensure that we were always comfortable and enjoyed our trip thoroughly surrounded by intersting informations around the various highlights. We got enough time for taking pictures and enjoying the scenery. Definitely a highlight besides the park itself: the picknick incl. some great wine. We fully enjoyed the beauty of Yosemite Park and the various sights on the way to the park.
Read more
Peaceful Journey (Audio Tour Only)
New York City
Muir Woods Self-Guided Driving and Walking Audio Tour
269roseanns, Jun 2026
Peaceful Journey (Audio Tour Only)
The audio tour added so much to our visit to Muir Woods. The instructions made it clear that this purchase is an audio tour experience and not a parking pass, vehicle reservation, or park entrance ticket, so we came prepared (Some of them having an argument with a ranger) and had no confusion on arrival. We loved exploring at our own pace, stopping whenever we wanted for photos, and learning about the forest along the way. Highly recommended!
Read more
Great narration of Muir Woods
New York City
Muir Woods Self-Guided Driving and Walking Audio Tour
Tauna_B, Apr 2026
Great narration of Muir Woods
The narration in this self-guided tour is a fun way to visit Muir Woods. It’s interesting and engaging. And the voice is very relaxing.
Read more
Easy to use!
New York City
Downtown San Francisco Personalized Self-Guided App Tour
29amritk, Jan 2026
Easy to use!
Super easy to use and honestly feels like the future of traveling. The interface is intuitive, everything works smoothly, and it made exploring new places effortless. Highly recommend!
Read more
A quick, fun history walk
New York City
San Francisco Gold Rush Secrets: Self-Guided Puzzle Quest
brianpF2106IG, Oct 2025
A quick, fun history walk
The puzzles were straightforward, mostly consisting of walking to a clued location and collecting information from a historical marker. One location had shut down, so I had to solve its puzzle (the one involving wheels) by doing an image search for the thing that used to be there. But otherwise it went smoothly.The quest covered a good variety of San Francisco spots and some of the city’s history from the wild days of the late 19th century. Overall, it was a fun way to spend an hour or two.Bring sunblock and a hat.
Read more
Best tour we have ever been on!
New York City
San Francisco, Muir Woods & Sausalito Ultimate Combo Tour
F4296NTbrookeb, Aug 2025
Best tour we have ever been on!
Eric‘s VIP tours was one of our favorite parts of our trip to San Francisco. We went on the SF ultimate combo tour. We had so much fun with Eric! He was so knowledgeable about the city and showed us its beauty. He was flexible with time , and at no time did we fill rushed when making stops to see the sites. We were so impressed with Eric. He truly has a talent for what he does. We highly recommend exploring the city of San Francisco with Eric‘s VIP tours. It’s easy to tell he has a heart for the city and for those who want to see all Th City By The Bay has to offer.
Read more
You’re Amazing
New York City
Private Yosemite Day Trip from San Francisco w/Giant Sequoias
A1580PPalexs, Mar 2025
You’re Amazing
We used Eric’s VIP tours for two days in SanFrancisco. Erie is very punctual, professional, and patient. He’s quite knowledgeable about San Francisco and Muir Woods. We also experienced Yosemite with Eric’s Private tours. Incredible that we saw so much of the park, did two hikes, had super chill lunch in the park, and did not feel rushed at any time.
Read more
Information and Food!
New York City
Sonoma Coast Tasting Tour: Cheese, Honey, Oysters, Wine and Oils
Cheryl_L, Dec 2024
Information and Food!
We had the opportunity to be taken around by Karill the owner. There were only two of us on this excursion. He picked us up on time and gave us lots of back ground and history as we drove through North Beach and towards the destinations listed in the program. I think because there were only two of us - we made some extra stops because we had extra time to see more sites. We have done many of these food and wine tours, This one was a little different due to none of the tastings are included. The cheese tasting they say is included I would classify more as a sampling of what they have offering that morning which were three cheeses. Then you buy what you want and enjoy a breakfast at the picnic tables overlooking the expansive landscape. We really enjoyed the Meadery. All of their mead is sparkling - you must sample both flights! Lunch along Hwy 1, outdoor, overlooking the seascape was lovely. The oysters, soup, crab and bread were all delicious. Then off to the Ranch for another wine tasting. we chose to do a wine flight and an olive oil/gelato flight. I know it sounds strange - olive oil and gelato - but it works! So good! This outing is a great opportunity to support small businesses that focus on what they do best, either cheese, mead, wine, olive oil products or seafood. I suggest going as a group to maximize the cost of the excursion because you are paying for the transportation, but definitely a must do!
Read more
Definitely recommend
New York City
Over the Rainbow in the Castro: A San Francisco Chronicle Self-Guided Tour
Sean_G, Dec 2023
Definitely recommend
Great audio tour for a stroll around Castro! We learned so much about our queer history in a short time. Tony is a great tour guide.
Read more
My family enjoyed this tour
New York City
Private Christmas Heritage Walk in San Francisco
mark0va0, Nov 2023
My family enjoyed this tour
This walking tour took us through places in San Francisco which are decorated beautifully. We bought some Christmas gifts from some shops and also visited some interesting landmarks such as the Mclaren Park and The Great Dickens Christmas Fair. My family enjoyed this tour.
Read more
Good time spent exploring San Francisco
New York City
San Francisco Private Walking Tour with A Guide (Car Option)
nicolascZ8005HR, Aug 2023
Good time spent exploring San Francisco
We had a great time as a family thanks to the tour organized especially for us by Ed. Ed knows the city perfectly in every detail and we would never have discovered certain places on our own. He is very pleasant, professional and listens to our desires.
Read more
Excellent audioguide tour
New York City
San Francisco’s Glen Park and Glen Canyon: A Self-Guided Tour
Diane_D, May 2023
Excellent audioguide tour
The tour was very interesting and informative, and the GPS-enabled audioguide worked perfectly. Would highly recommend this app (VoiceMaps) and this provider (San Francisco Tramping).
Read more
SF city tour
New York City
San Francisco Private Walking Tour with A Guide (Car Option)
207nadaz, May 2023
SF city tour
We were lucky to have Sandrine as our tour guide. She was very friendly , fun and knowledgeable . Sandrine arrived on time at our hotel and drove us around the city . Also not having to deal with or wait for people in a larger group also made the experience personal .Sandrine answered all our questions and gave us suggestions on what to do after . We definitely recommend this tour and Sandrine to friends who are planning a trip to SF.
Read more
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