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San Francisco Tours

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Early Bird San Francisco GoCar Tour
Likely to Sell Out
Likely to Sell Out
4.6 (60)

Early Bird San Francisco GoCar Tour

Get 3 Hours for the Price of 2 with GoCar San Francisco! Start your tour in the first hour we're open and enjoy an extra...

2 to 3 hours • Free Cancellation
2 to 3 hours • Free Cancellation
2 to 3 hours • Free Cancellation
4.6 (60)
from
$169
2HR Golden Gate Bridge and Lombard Loop GoCar Tour
4.8 (88)

2HR Golden Gate Bridge and Lombard Loop GoCar Tour

Experience San Francisco in the Original GPS-Guided Talking Car Tour Discover the most exhilarating and immersive way to explore San Francisco with the first-ever GPS-guided...

2 hours • Free Cancellation
2 hours • Free Cancellation
2 hours • Free Cancellation
4.8 (88)
from
$169
Private Full-Day San Francisco City Tour + Muir Woods 7 hr, Max 6
5.0 (15)

Private Full-Day San Francisco City Tour + Muir Woods 7 hr, Max 6

Muir Woods in the morning and City Tour in the afternoon In the Morning: Start in Fisherman's Wharf then over the Golden Gate Bridge North...

7 hours • Free Cancellation
7 hours • Free Cancellation
7 hours • Free Cancellation
5.0 (15)
from
$169
Half-Day Private Tour of Muir Woods & Sausalito from San Francisco
5.0 (1)

Half-Day Private Tour of Muir Woods & Sausalito from San Francisco

Experience Redwood Magic & Coastal Charm in Sausalito! Embark on an exclusive private tour of Muir Woods and Sausalito, where towering redwoods and breathtaking coastal...

4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
5.0 (1)
from
$165
San Francisco Private E-Bike Tour: City Highlights
4.4 (9)

San Francisco Private E-Bike Tour: City Highlights

Experience San Francisco like a local on a private guided E-Bike tour along a carefully curated route. With a customizable start time, explore at your...

3 to 4 hours • Free Cancellation
3 to 4 hours • Free Cancellation
3 to 4 hours • Free Cancellation
4.4 (9)
from
$155
Alcatraz Muir Woods with Sausalito Express
Likely to Sell Out
Likely to Sell Out
4.7 (26)

Alcatraz Muir Woods with Sausalito Express

Guests will be assigned a departure time to Alcatraz Island and a same day visit to Muir Woods, Golden Gate, and Sausalito. This one day...

4 to 7 hours
4 to 7 hours
4 to 7 hours
4.7 (26)
from
$152.99
Marin Headlands Gravel Cycling Tour From San Francisco
Likely to Sell Out
Likely to Sell Out
5.0 (1)

Marin Headlands Gravel Cycling Tour From San Francisco

Let me introduce you to and guide you along the amazing gravel biking routes right in San Francisco and in the Marin Headlands. The headlands...

3 to 5 hours • Free Cancellation
3 to 5 hours • Free Cancellation
3 to 5 hours • Free Cancellation
5.0 (1)
from
$150
Private Luxury Car Tour in San Francisco Hotel Kabuki
5.0 (6)

Private Luxury Car Tour in San Francisco Hotel Kabuki

Step off the beaten path with Sammy’s SF Fun Tricks! Explore San Francisco and Napa like never before—with laughter, insider stories, and unforgettable photo ops....

4 to 6 hours • Hotel pickup offered • Free Cancellation
4 to 6 hours • Hotel pickup offered • Free Cancellation
4 to 6 hours • Hotel pickup offered • Free Cancellation
5.0 (6)
from
$150
San Francisco City Half-Day Private Custom Tour
5.0 (3)

San Francisco City Half-Day Private Custom Tour

Discover San Francisco Like Never Before with a Private 4-Hour City Tour! Ready to explore the best of San Francisco in just a few hours?...

4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
4 hours • Hotel pickup offered
5.0 (3)
from
$133
Private San Francisco City Tour + Alcatraz (Tickets Incl., Max 6)
5.0 (7)

Private San Francisco City Tour + Alcatraz (Tickets Incl., Max 6)

Our Alcatraz Ferry and Island Tour PLUS San Francisco Private Group City Tour offers an extraordinary day of discovery! Start your morning with a private...

4 to 5 hours
4 to 5 hours
4 to 5 hours
5.0 (7)
from
$130
Alcatraz plus Private San Francisco City Tour (max 6 with tix)
Likely to Sell Out
Likely to Sell Out
4.9 (7)

Alcatraz plus Private San Francisco City Tour (max 6 with tix)

Discover San Francisco’s hidden gems in a Tuk Tuk, then explore the infamous Alcatraz Island with this exclusive combo package! Max 6 guests, this private...

5 to 7 hours
5 to 7 hours
5 to 7 hours
4.9 (7)
from
$130
Private Vacation Photoshoot with Photographer in San Francisco
5.0 (11)

Private Vacation Photoshoot with Photographer in San Francisco

⭐ Top-Rated Vacation Photoshoots 2025 We're not just photographers, we're storytellers capturing your holiday exactly as it feels. With over six years of experience photographing...

1 hour • Free Cancellation
1 hour • Free Cancellation
1 hour • Free Cancellation
5.0 (11)
from
$127.85
San Francisco Gregangelo Museum - Immersive Art Garden Tour
4.9 (13)

San Francisco Gregangelo Museum - Immersive Art Garden Tour

“An experience unlike any other…Wonderfully bizarre and imaginative” - Atlas Obscura Immerse into a world of pure imagination on this exclusively private experience created just...

1 hour 30 minutes
1 hour 30 minutes
1 hour 30 minutes
4.9 (13)
from
$127
Napa and Sonoma-8-hr Private-Wine Tour from San Francisco XL SUV
4.7 (25)

Napa and Sonoma-8-hr Private-Wine Tour from San Francisco XL SUV

This wine tour will take you to the best wineries in Sonoma and Napa County. Our years of experience in quality wine touring has allowed...

8 hours • Hotel pickup offered • Free Cancellation
8 hours • Hotel pickup offered • Free Cancellation
8 hours • Hotel pickup offered • Free Cancellation
4.7 (25)
from
$127
Custom Beer and Wine Tour of Sonoma and Napa from San Francisco
5.0 (2)

Custom Beer and Wine Tour of Sonoma and Napa from San Francisco

This Brewery and Winery tour will take you to the best wineries as well as the most iconic breweries in North Bay's Sonoma County. Our...

8 hours • Hotel pickup offered • Free Cancellation
8 hours • Hotel pickup offered • Free Cancellation
8 hours • Hotel pickup offered • Free Cancellation
5.0 (2)
from
$127
San Francisco Private Golden Gate To Sausalito Bike Tour
4.9 (36)

San Francisco Private Golden Gate To Sausalito Bike Tour

Experience one of San Francisco’s most iconic bike rides on a private guided tour across the Golden Gate Bridge to Sausalito. This tour follows a...

2 to 3 hours • Free Cancellation
2 to 3 hours • Free Cancellation
2 to 3 hours • Free Cancellation
4.9 (36)
from
$115
SF's Chinatown: Tea & Dim Sum Food Tour - Includes full meal, 3hr
4.9 (167)

SF's Chinatown: Tea & Dim Sum Food Tour - Includes full meal, 3hr

Embark on a culinary expedition in Chinatown, where the origins of the fortune cookie come to life, a myriad of dim sum and tea await...

3 hours • Free Cancellation
3 hours • Free Cancellation
3 hours • Free Cancellation
4.9 (167)
from
$115
Fisherman’s Wharf & Pier 39 Food Tour - Includes Full Meal, 3 hrs
5.0 (12)

Fisherman’s Wharf & Pier 39 Food Tour - Includes Full Meal, 3 hrs

Step into the heart of San Francisco's historic waterfront with our engaging walking tour. Wander through the city’s legendary wharfs, piers, and docks while uncovering...

3 hours • Free Cancellation
3 hours • Free Cancellation
3 hours • Free Cancellation
5.0 (12)
from
$115
Private San Francisco Mission District Food Tour with +5 Tastings
5.0 (14)

Private San Francisco Mission District Food Tour with +5 Tastings

On our Secret Food Tour: San Francisco - North Beach and Chinatown, you’ll experience the most iconic parts of “The City by the Bay.” Our...

3 hours 30 minutes • Free Cancellation
3 hours 30 minutes • Free Cancellation
3 hours 30 minutes • Free Cancellation
5.0 (14)
from
$115
Private 2 Hours Night Tour in Alcatraz Island
5.0 (1)

Private 2 Hours Night Tour in Alcatraz Island

Embark on an exhilarating journey through history with our Alcatraz Highlights Tour! Step foot on the infamous island that once contained America's most notorious criminals...

1 to 2 hours
1 to 2 hours
1 to 2 hours
5.0 (1)
from
$109.99

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Lowest Price Guarantee

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We guarantee the lowest price on all the tours available to book on our site. We'll refund the difference if you find the exact tour cheaper online until 48 hours before your tour starts.

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Gather your information

Locate your Cool San Francisco Booking Number and the proof of the lower price you found.

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Email [email protected] with the documents, your name, and your home address.

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We'll review your materials and get in touch as soon as possible.

Receive your refund

If everything checks out, we'll refund you the price difference.

Refund Terms & Conditions

The following conditions apply to all lowest price guarantee refund requests:

  • The lowest price guarantee is available to any customer who makes a qualifying purchase through our website. The qualifying purchase must be a minimum of US$20 (or equivalent).
  • The lowest price guarantee covers retail and prepaid rates available to the general public. This does not include discounts or promotions you may receive (or be eligible for) from third-party sites or organizations such as AAA or AARP or special offers made as part of a membership program, corporate discount, daily deal, group, or rewards program.
  • Cool San Francisco promotions cannot be combined with the lowest price guarantee.
  • If you find a lower retail or prepaid rate for the same tour, offered on the same date, time and priced in the same currency as your original purchase, on any other website between the time you book on Cool San Francisco and 48 hours before your trip starts, we will refund the difference.
  • The lowest price guarantee does not apply where a lower overall price is found by breaking down the purchased tour into one or more parts sold separately.
  • Cool San Francisco reserves the right to verify the lower price details. Examples of acceptable forms of verification include a web screenshot or a web address.
  • All refund decisions will be made at the sole discretion of Cool San Francisco.

Sorting, ranking, and search results

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Cool San Francisco wants to make your searches as relevant as possible. That's why we offer many ways to help you find the right experiences for you.

On some pages, you can select how to sort the results we display and also use filter options to see only those search results that meet your chosen preferences. You'll see explanations of what those sort options mean when you select them.

If you see a Badge of Excellence label, the award is based on average review ratings, share of bookings with a review, and number of bookings through Cool San Francisco over a 12-month period.

The importance of any one factor over any other in a sort order varies, and the balance is constantly being reviewed and adjusted. We're always updating our systems and testing new ways to refine and improve your results to make them as relevant as possible to meet your needs.

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